ALBUM “TUNG NGAY NHU MAI MAI”
2024
2024
|
|
EVENT PLANNING
& EXECUTION
VISION & MISSION
Artist Overview
Artist Overview
Artist Overview
BUITRUONGLINH ROSE TO PROMINENCE AFTER GOING VIRAL IN 2021 THANKS TO CATCHY SINGLES, AND BEGAN HIS ARTISTIC JOURNEY ON SING MY SONG VIETNAM IN 2022, EARNING ACCLAIM AS A GEN Z BREAKOUT COMPOSER-PERFORMER. HIS DEBUT ALBUM TUNG NGAY NHU MAI MAI, RELEASED IN DECEMBER 2024, MARKED A PIVOTAL STEP: A FULL-LENGTH PROJECT THAT POSITIONS HIM AS A PROFESSIONAL ARTIST RATHER THAN AN INDEPENDENT ONLINE CREATOR
AT TRUM., WE SEE THE ENTERTAINMENT INDUSTRY AS A COMPETITIVE YET REWARDING SPACE WHERE METICULOUS STRATEGY, PROFESSIONAL EXECUTION, AND STRONG BRAND IDENTITY ARE ESSENTIAL. WITH THE RIGHT INVESTMENT AND PREPARATION, BRANDS AND ARTISTS CAN UNLOCK EXTRAORDINARY OPPORTUNITIES.
Project Launch Context
Project Launch Context
Project Launch Context
BUITRUONGLINH LAUNCHED HIS FIRST ALBUM, AIMING TO SOLIDIFY HIS PLACE IN THE YOUNG MUSIC SCENE THROUGH VIRAL CONTENT AND DEEP FAN ENGAGEMENT.
AT TRUM., OUR MISSION IS TO EMPOWER ARTISTS WITH STRATEGIC DIRECTION AND PROFESSIONAL EXECUTION. WITH A PASSIONATE AND CREATIVE TEAM, WE CRAFT IMPACTFUL CAMPAIGNS THAT ELEVATE THEIR BRAND AND MAXIMIZE THEIR POTENTIAL.
TOTAL FACEBOOK REACHS
TOTAL FACEBOOK REACHS
CAPCUT TEMPLATE "GIỜ THÌ"
USEs
CAPCUT TEMPLATE "GIỜ THÌ"
USEs
CHECK-INS IN 7-DAY EVENT
CHECK-INS IN 7-DAY EVENT
TRENDING YOUTUBE MUSIC
FOR MV "GIỜ THÌ"
TRENDING YOUTUBE MUSIC
FOR MV "GIỜ THÌ"
SCOPE OF WORK
WE SHAPED AN END-TO-END CAMPAIGN FOR BUITRUONGLINH—BLENDING STRATEGIC PLANNING WITH HANDS-ON EXECUTION. FROM DESIGNING A UNIFIED SOCIAL PLAN ACROSS PAID AND OWNED CHANNELS TO BUILDING AN IMMERSIVE OFFLINE EXPERIENCE THAT RESONATED WITH FANS, WE ALSO SECURED BRAND SPONSORSHIPS AND CREATED STANDOUT DIGITAL ASSETS LIKE A CUSTOM CAPCUT TEMPLATE AND AN ENGAGING CONTENT SERIES TO ELEVATE THE ALBUM’S PRESENCE ONLINE.
A CREATIVE AGENCY PLAYS A CRUCIAL ROLE IN SHAPING THE BRANDING AND STRATEGY OF A MUSIC PROJECT. BY DEFINING THE ARTIST’S UNIQUE IDENTITY, THE AGENCY DEVELOPS A COHESIVE VISUAL AND NARRATIVE DIRECTION THAT RESONATES WITH THE TARGET AUDIENCE. FROM CRAFTING A COMPELLING BRAND STORY TO DESIGNING ALBUM ARTWORK, SOCIAL MEDIA CAMPAIGNS, AND PROMOTIONAL MATERIALS, THE AGENCY ENSURES A CONSISTENT AND MEMORABLE PRESENCE. ADDITIONALLY, STRATEGIC PLANNING HELPS POSITION THE MUSIC EFFECTIVELY IN THE MARKET, LEVERAGING AUDIENCE INSIGHTS, DIGITAL MARKETING, AND PARTNERSHIPS TO MAXIMIZE REACH AND ENGAGEMENT.
EVENT PLANNING AND EXECUTION
EVENT PLANNING AND EXECUTION
EVENT PLANNING AND EXECUTION
“SIMP NATION” – AN INTIMATE MUSIC EXPERIENCE CRAFTED FOR BÙI TRƯỜNG LINH'S FANS—SET IN A THEMED CAFÉ SPACE FULLY DECORATED TO REFLECT THE MOOD OF HIS ALBUM. BEYOND JUST A LISTENING EVENT, IT BECAME A HEARTFELT GATHERING WHERE LINH PERFORMED LIVE, SHARED PERSONAL STORIES, AND CONNECTED CLOSELY WITH HIS AUDIENCE IN A WARM, EMOTIONAL ATMOSPHERE.
A CREATIVE CONSULTANT HELPS SHAPE THE ARTISTIC VISION AND DIRECTION OF A MUSIC PROJECT. THEY WORK CLOSELY WITH THE ARTIST AND AGENCY TO REFINE THE PROJECT’S CONCEPT, AESTHETICS, AND STORYTELLING, ENSURING A UNIQUE AND COMPELLING IDENTITY. FROM VISUAL THEMES AND STAGE DESIGN TO ALBUM ART AND MARKETING MATERIALS, THEY PROVIDE EXPERT GUIDANCE TO ALIGN CREATIVE ELEMENTS WITH THE ARTIST’S BRAND. THEIR ROLE BRIDGES ARTISTIC EXPRESSION AND COMMERCIAL APPEAL, ENSURING THE PROJECT STANDS OUT WHILE RESONATING WITH THE TARGET AUDIENCE.
VOH ONLINE
“TUNG NGAY NHU MAI MAI” is not just an album – it is an invitation for the audience to connect with the intense musical atmosphere of Bui Truong Linh.
SAOSTAR
“TUNG NGAY NHU MAI MAI” is an album that marks a milestone in Bui Truong Linh's musical career, not only focusing on catchy melodies but also embedding profound messages about life and love.
VOH ONLINE
“TUNG NGAY NHU MAI MAI” is not just an album – it is an invitation for the audience to connect with the intense musical atmosphere of Bui Truong Linh.
SAOSTAR
“TUNG NGAY NHU MAI MAI” is an album that marks a milestone in Bui Truong Linh's musical career, not only focusing on catchy melodies but also embedding profound messages about life and love.
Works
Works
We've been lucky enough to have helped some amazing clients throughout our time.
We've been lucky enough to have helped some amazing clients throughout our time.
